A number of technologies originating from ICT, has been successfully applied in agriculture. Nevertheless, sensor solutions have not been adopted into common agricultural practice. Two main gaps were identified, that this project is approaching to abridge: 1. Reliability - systems with insufficient reliability for everyday use in harsh conditions, and limited robustness of calibrations. 2. Usability - techniques were applied as isolated approaches without synergy of sensor data. In combination with the limited insight of the farmers with ICT, it limited their adoption. USER proposes a conceptual framework and concrete applications for the farmer based on an innovative technical architecture, that demonstrates reliable Precision Agriculture solution. USER integrates canopy and fruit sensors with mobile vehicles and wireless sensor networks for providing spatial data for high value crops (vineyards and apple orchards). Solutions will be demonstrated to farmers and extension services.