Giovanni Battista Lanza

ETNA SRL

https://it.linkedin.com/in/giovannilanza
http://www.etnasrl.eu

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Personal DataName:   Giovanni Battista Lanza Place and date of birh:  Italy - Rome - August 14, 1959 Adress:  Via Monte Pollino, 2 -  00141 Rome Italy Marital Status: Divorced Military Serv.: Absolved Education Graduation:  Scientific High School attended at  “San Leone Magno”Institut of  Rome.  Grade:  48/60 Degree:  Electronic Engineering, with Telecommunication specialization obtained at  University of Rome  “La Sapienza”.                       Grade 100/110 Title of  thesis:     “Chirp-Z-Transform multicarrier demodulators for FDMA-TDM satellite systems”(Telespazio SpA) Post-degree Training  at University of California Los Angeles: <ul> <li>Modern Antenna Design and Analysis.  Grade B </li> <li>Digital and Data Communication.  Grade A</li> <li>Advanced English.  Grade A</li> </ul> Professional Training <ul> <li>Marketing and Sale Techniques  (CEAV 1990)</li> <li>Financial and Sales Administration  (HP 1992)</li> <li>Big Deal Management (HP 1993)</li> <li>Advanced Telecommunication Technologies  (HP Edimburg 1993) </li> <li>Custom solutions overview (HP 1995)</li> <li>Opportunity Management (HP 1996)</li> <li>Network Management Solutions(Reiss Romoli 1997) </li> <li>Interconnect  applications (Amsterdam 97) </li> <li>Internet and Intelligent network (Madrid 1998)</li> <li>Wireless Data Networking and Mobile Internet (Milan 2002) </li> <li>Remote Management (London 2003)</li> </ul> Current position Company: ETNA S.r.l. <a href="http://www.etnasrl.eu/">www.etnasrl.eu</a> Starting date: January 2017 Position : Marketing and Business  Development Manager Duties and Responsibilities <ul> <li>Explore and address business opportunities in Italy and in Europe</li> <li>Analyze market positioning and provide business development activities for Agrifood companies and Organizations</li> <li>Establish potential business partnership </li> <li>Be Active Part in Innovation and Business Development as Business Coach</li> </ul> Previous  position Company: B In Europe S.r.l. Starting date: October 2008 – December 2016 Position : Managing Director - Business  Development Senior Consultant  Duties and Responsibilities <ul> <li>Deliver Consultancy to companies interested in opening or growing their business in Europe </li> <li>Explore and address European business opportunities up to  initial sales</li> <li>Analyze market positioning and provide business development services</li> <li>Establish potential business partnership </li> <li>Companies  contracted : PriceWaterHouse and Coopers , CNA Industria, Audit engagement for ANCSI (Romania) for Horizon 2020 projects (<a href="http://www.research.ro/en">http://www.research.ro/en</a>)</li> </ul> Previous Consultant Engagement  Company:  CNA Industria (SME national organization)  <a href="http://www.cna.it">www.cna.it</a> Starting Date: July 2011 – Feb 2014 Position: Marketing and Business Development Consultant Duties and Responsibilities <ul> <li>Deliver Marketing and Business Development Consultancy to SME companies interested in opening or growing their business in Italy and in Europe </li> <li>Analyze market positioning and provide business development services</li> </ul> Previous University Role Professor of Marketing and Management of Electronics at University of Roma Tre Faculty of Engineering 2008-2014 Previous Employment Company: Agilent Technologies Employment date: November 2002 to September 2008 Position : European Business Development Manager - Alliance Manager Europe Duties and Responsibilities <ul> <li>Increase Systems Solutions Business through Alliances with Third parties and System Integrators</li> <li>Explore and address European business opportunities early </li> <li>Establish initial business on new and integrated Systems solutions</li> <li>Build New Business Acquisition through business cases creation</li> <li>Understand customers internal processes and needs and align with market trends</li> <li>Analyze and develop new opportunities in Network, IT and Marketing customer dept. </li> <li>Develop customer key process understanding on Network management, Service Management, Customer Management, Security Management </li> <li>Increase internal market knowledge comparing the Agilent strategies versus customer processes and needs.</li> <li>Enlarge Agilent Solution business analysing complex solutions, including third party products and services , and the related business cases.</li> </ul> Previous positions in Agilent Business Manager (1999-2002) <ul> <li>Develop a business plan concerning mobile network operators market  for Agilent products and  systems </li> <li>Negotiate and close at high level within the Italian accounts (Telecom Italia Mobile, VF IT , Wind ,  H3G)</li> <li>Coordinate all sales activities in the assigned market</li> <li>Identify solutions and services working with project managers, service group and external partners</li> </ul> Previous Employment Company : Hewlett Packard S.p.A. Dates:   From October 1988 to October 1999 Position :    Account Manager 1997-1999  Account Manager Wind 1994-1999  Account Manager for  Telecom Italia Mobile and Vodafone                             1990-1994  Test and Measurement Sales Representative for Central Italy 1988-1990  Staff Engineer supporting sales group in the pre-post sales activities Previous Employment Company :        Sirti  S.p.A. Dates:               From January to  September 1988 Position Held:   Field Engineer Duties:              Coordinate the installation and commissioning of microwave radioand fiber optic digital links  Personal interests Cooking:  Ethnic recipes – Sushi / Tapas / Fusion / Thai                  Thousand of ingredients give me the opportunity to fully use my creativity Photography:  Black and white is the best way to get  wonderful people picture  Sailing:   Wind and sea are good friends for relaxing and for body training Writing: Give me the freedom to represent myself and the surrounding world.